Social Media Tuesday: kirtsy
For those of you who have not heard, the women’s social media site Sk*rt is now named kirtsy. The rebrand was mainly due to pressure from Skirt Magazine.
So what is kirtsy?
Kirtsy combines user-generated content with a team of passionate editors (think Digg but geared towards women). According to Kirtsy:
kirtsy is a social media platform of pure goodness. A plaza for the peachy. A portal to the pretty. A place to find cool things. To read smart scoop. To connect with fab ideas, exceptional people, useful information, excellent products. All of it. And more.
Kirtsy is the brainchild of Gabrielle Blair, Laura Mayes and Laurie Smithwick. Apparently it was created during the Super Bowl in 2007 as a online spot where they could share content that was interesting.
What I like about the site:
- Great use of social media to impact a specific niche.
- One of the best implementations of Pligg I have seen.
- Great branding and design!